Profile

Al is a legendary advertising, marketing and branding strategist and the bestselling author (or co-author) of 11 books which have sold over 3 million copies worldwide. Including: Positioning, Marketing Warfare, Focus, The 22 Immutable Laws of Branding, The Fall of Advertising & the Rise of PR and War in the Boardroom.

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Username:
al@ries.com
Email:
al@ries.com
First Name:
Al
Last Name:
Ries
Nickname:
Al Ries
Display Name:
Al Ries
Website:
http://www.ries.com/
Description:
Al is a legendary advertising, marketing and branding strategist and the bestselling author (or co-author) of 11 books which have sold over 3 million copies worldwide. Including: Positioning, Marketing Warfare, Focus, The 22 Immutable Laws of Branding, The Fall of Advertising & the Rise of PR and War in the Boardroom.