Using Branded URL Shorteners to Get Attention
You are probably posting a lot of content on your social media channels. If Twitter is one of your
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Branding
Making Your Brand Stand Out in a Tough Market
There are many different ways that you can make sure that your brand stands out among your competitors. You may
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Six Questions that Will Help You Create a Strong Market Position
We all do it. We race to our social media with newsy and clever bites hoping to drive clients to
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Attractive Slogans and Taglines for Your Business
When it comes to marketing your business so that it stands out above other businesses (which you want because your
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BRAND CULTURE DEVELOPMENT Tip #1: Likeability
In brand development, it’s all about longevity. What about I talking about? Well, in organizational work we do for clientele,
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The Business of Creating a Legacy: Will They be Talking About You 100 Years from Now?
In the business of shaping legacies in the speaking business, I spend a fair bit of time thinking about the
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Brighten Up Your Personal Brand
The late great Dr. Susan Jeffers was a renowned psychologist, a friend, and author of the classic book Feel the
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Creating Your Brand’s Unique Style Guide
When it comes to business writing, there are some rules that you must follow if you want to be taken
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Is Your Message Consistent?
Have you ever tried to have a conversation with someone and they seem to send very different messages within the
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Can We Call Your Brand Majestic?
I was most recently blessed enough to travel to Alaska for work. About 18 years ago, I visited Alaska on
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