Branding | Best Practice In Sales and Marketing

How to rebrand a potato

During his reign in the 1700s, Frederick the Great of Prussia wanted to introduce the potato to his subjects as

I remember graduating from law school and taking the Indiana bar exam. While I was waiting for my bar results,

I mentor a young woman who is getting her undergraduate degree. She recently interviewed me for her entrepreneur class. One

In my last post, we looked at where legacy business operations go wrong. The very names—marketing, sales, product management, and

This week we would like to feature another article from guest author Chris Widener. His message about what it takes

It’s always scary to stand out and shine. No doubt about it. I’m always working on ways that I can

Yikes! What Should I Do about a Bad Online Review? Have you ever gotten a bad review online? You sat

Is it time for you to dive deeper into the creation and execution of your company’s overall business strategy? In

Curiosity is a good thing, right? But what is it? Wikipedia defines curiosity thus: a quality related to inquisitive thinking

Have you ever purchased something from a company and it was a really hollow experience? I’m not talking about poor