Improve the buyer experience with content

A mere 20 percent of the 504 sales and marketing professionals we surveyed know how content successfully interacts with their sales process to create better buyer experiences.

Below we’ll take you on a quick dive into how content quality over quantity helps top marketers and salespeople hit their numbers. Keep scrolling to find statistics that will help you build a better end-to-end customer experience and drive more revenue with content.



Create better buying experiences with content.


Leigh Shevchik

Dynamic marketing communications professional and strategist with over ten years experience creating and implementing content plans, social media programs and lead generation initiatives. Outstanding writer, editor and oral communicator who has held project manager and lead editorial roles. Passion for building and leading cross-function teams, project management and market research.

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